They say the first appearance leaves lasting impressions. Now, look at your business card. What impression is it likely to leave on a potential client? What information the card has is essential, but what’s expected to get anyone to stop and focus on your card is its appearance. With a near endless list of print finishing options, it can’t be too hard to make your business card look ravishingly attractive.
But remember, it all narrows down to design and feel. While your business card looks presentable and professional, it must also elicit strong visual impact that complements you and your business. Could you be lost for choice? Here are five excellent options for business card printing finishes in Newcastle.
Embossed or Debossed
Embossing is the process of pressing the printing plates against the card surface to make the text look like it’s engraved into the card. Debossing is the opposite of embossing where the print looks like it’s floating on the surface of the card. The result is a visually pleasing effect that forces anyone to look at the inscriptions on the card for longer.
Most people try touching the surface of the card just to quench their curiosity on whether there’s indeed a rough/smooth texture on the card
Glossy or Matte Finish
For purposes of durability and protection from other damaging external factors, people prefer to laminate their business cards. Instead of using plain old clear laminate paper, bring some creativity into it by using a glossy or matte laminate to give your cards the perfect finish.
In the end, you have a stylish, aesthetically pleasing business card that keeps anyone interested and protects your cards all at the same time.
It’s quite rare to find people whose business cards have die-cut finishing. People shy away from it usually because it’s not as common and may cost a tad bit more than other finishes. However, the small cost gap shouldn’t be too concerning when you consider how attractive your cards are going to look and how much consequent attention you will get.
The die-cut finishing gives cards distinctive shapes that make words, pictures, and colours seem incredibly realistic and eye-catching.
Foil stamping gives business cards the impression that you mean business. It paints your products or services in a good light. Anyone who comes across your foil stamped card can’t help but appreciate how much money and effort you put into designing or creating your business card. More often than not, they will reflect the same positive opinion on how seriously you handle your business.
The graphics here are far more precise and vivid than those found in other finishes. You could, for example, have cards with metallic, marble, leather or even wooden effects.
Spot UV Finish
Spot UV finishing is preferred mainly because of its quality. Business cards with spot UV finishing don’t just pop. They can also stay looking brand new and presentable even when left in the handbag, wallet ring binder, or office drawer for long. Such cards do not fade. They don’t get dirty and can stay the same for years and years.
When all is said and done, a business card is supposed to bring your business and get you the attention you seek. By going the extra mile, you’ll notice significant improvement on how many calls you get, how much online and offline traffic you attract and overall, how much revenue you make. Reach out to us at PM Runner for expert assistance with your business cards and other printing in Newcastle. We’ve got quality printers and machines that will get you the print finishing options listed above plus hundreds of other options.